Conversations with Claude: Can You Conduct a Content Audit?
Here's something that caught my attention — Teresa Torres shows how she used Claude Code to do a full content audit for Product Talk, and honestly, I was surprised by how effective it was. So, why should you care? If you're like most busy pros, you want smarter ways to grow your audience and optimize your content. According to Teresa, author of the article on Business, Claude helped her analyze keywords, rankings, and content gaps — all in minutes. She shared how she set up the process, giving Claude access to her book and blog files, then guided it step-by-step. The result? A prioritized list of new article ideas and improvements, with a few high-volume gaps — like 'outcomes vs. outputs' — that are ripe for content. As Teresa points out, this isn’t just about automation, it’s about amplifying your strategy without burning hours. And get this — she even used Claude to craft a long-form article addressing one of those gaps. So, what does this actually mean? You might just have a new secret weapon for your content planning.